Campaign Training
We believe that anyone can be a force for change
Something for everyone with our different types of campaign training
Campaign Carousel™: building the complete campaigner
Our Campaign Carousel™ is an exciting and flexible way for campaigners to hone their skills across a broad range of areas. This comprehensive package trains those at or near the start of their campaigning journey in a rounded set of campaigning skills and approaches.
Open Training Programme: honing your specific campaigning skills
This wide-ranging programme of campaigning workshops will provide you with the basic building blocks of effective campaigning, as well as more specialist sessions that take a deep dive into specific skills and approaches. Workshop themes range from influencing in parliament to community organising.
Commissioned Training: supporting organisations to develop successful campaigns
We offer diverse training on a commissioned basis for teams, organisations and coalitions. Our off-the-shelf packages include workshops, events and programmes. Bespoke training is designed in partnership with you. Whatever your needs, we aim to meet them.
Action learning sets
We know from listening to leaders in charities, that there are particular challenges in leading campaigning programmes. We are partnering with Josephine Knowles to run a new series of sets for senior leaders and for emerging leaders in campaigning organisations.
Changemakers ‘ toolkit
With the support of Wikimedia UK, we have developed an open access toolkit to empower people to campaign effectively. We know that campaigners, activists, and changemakers of all types are working hard to make change happen. We hope this free campaigning tool will help them get there.
Deep dive campaign masterclass programme
In today’s ever-evolving campaigning landscape, understanding complex topics is essential. SMK’s Deep Dive sessions, led by experts, provide campaigners with intensive, focused sessions that explore specific subjects in depth.
Building confident campaigning governance
– new offer for trustees
Our recent research with Governance & Leadership magazine found that support for campaigning amongst trustees is high, but levels of confidence do not match.
In response, SMK has produced a free short guide for trustees called Navigating charity campaigning that points to five essential conversations board should have to develop confident campaigning governance. It can be used alone, or as the starting point for a board conversation guided by SMK. Our one-hour or three-hour sessions will help boards explore campaign governance together. Full details in this blog.
Take the first step to building campaigning governance confidence in your organisation. Register your interest by emailing SMK Head of Programmes Kath Christie.
Training blogs: a deeper dive into our training
Reflections from a rider: Rebecca Ogbonna
Find out what Rebecca Ogbonna, Campaign Engagement Mobilisation Officer at the Royal British Legion learned from her experience as a rider on SMK’s Campaign Carousel training programme. I have been visually impaired since birth, and so growing up, I watched my mum...
Top 3 mistakes campaigners make when communicating for change (and what to do instead!)
Campaigners put a lot into their communications. But even strong campaigns can struggle to cut through. Sometimes it’s not the issue or the effort, it’s how the message is landing. Here are some common mistakes campaigners make when communicating their campaigns, and...
What do reviews of SMK’s Campaign Carousel programme say?
In this blog, we share our top reviews of the Campaign Carousel, SMK’s flagship campaign training programme, that reflect the quality of training offered, workshop facilitation, and opportunities to connect. Summary: Participants of the Campaign Carousel report having...
Top 3 things to look for in a campaign training course
In this blog, we show you 3 things to keep in mind if you’re looking for comprehensive campaign training. Summary: If you want to find the right campaign training course for you, look for ones that cover a range of campaigning methods, provide ongoing community...
Top 3 Tips for Community Organising
In this blog, we offer 3 tips for when you start organising in your community. Summary: When you are community organising, we suggest you create roles based on individual skills; have a clear understanding of who to recruit, connect with, and target; and make sure...
Top 3 Tips: How to Choose Digital Campaigning Tactics
In this blog, SMK offers 3 tips for when you begin to brainstorm your digital campaigning tactics Summary: When creating your digital campaigning tactics, brainstorm with both colleagues and outsiders, remove barriers for your supporters, and learn more with SMK’s...