We connect, support and champion changemakers through our core activities and offers.
Connect, Support and Champion form a continuous cycle that strengthens the campaigning community.
Together, the three areas create a dynamic loop that builds momentum and resilience across the sector.
By connecting people and organisations, we build the relationships and insight that make our support more relevant and effective.
That support, in turn, equips campaigners with the skills, confidence and evidence that fuel powerful stories and successes to champion.
By championing campaigners and elevating their impact, we attract new allies, strengthen credibility and expand the community — feeding back into deeper connection.
Support
Campaigners have the skills and confidence to drive change.
Giving campaigners practical tools and advice on what actually works through:
- Open- access and grant-funded training
- Bespoke consultancy for campaigning teams and programmes
- Knowledge, resources and insights on how social change happens
- Mentoring and advisory services
Connect
Campaigners build a strong community that shares knowledge, provides peer support and works in solidarity.
Strengthening relationships within our community to amplify collective impact through:
- Sharing information and signposting
- Annual Campaigner Survey
- Convening and conferences
- Mobilising unexpected allies and impactful partnerships
- Celebrating diversity and inclusion
Champion
Campaigners' voices are heard and campaigners are valued, protected and celebrated.
Valuing campaigners and their essential role in driving positive change by:
- Celebrating success at the SMK National Campaigner Awards
- Promoting stories of courage and hope
- Supporting campaigner resilience and well-being
- Working with others to protect the space and right to campaign
Latest news and blogs
Evaluating campaigns is a decision-making tool
"Campaign evaluation isn't about proving impact. It's about gathering enough evidence to make better decisions, adapt your strategy, and recognise progress when change happens slowly." SMK Associate James Noble leads our How to Evaluate a Campaign workshop. In this...
The most useful AI tools for campaigning may be the ones we hear less about.
When AI and campaigning come up, the conversation is usually about content generation, especially the far right’s use of AI-generated images, videos and posts. But many of the more interesting AI campaigning tools being developed are doing less visible work: helping...
Campaigning changes the world: Lessons from Gloria Steinem and Dolly Parton
The recent loss of Dolly Parton and Gloria Steinem have prompted reflections from all corners of the globe about these two extraordinary women's lives that demonstrated the power of campaigning,...