Social media to win campaigns

group of people standing looking at their phones

You will leave this interactive workshop with a practical plan full of social content ideas they can use. 

The priories of people, press and politicians change daily, and to stay relevant, so must the social media content we put out. In this fast-paced creative brainstorm, you will learn how to quickly come up with content to win campaigns and build your movement. You will work with others to develop ideas and come away with plans to produce them. 

As a team of campaigners we will work together to develop 50-100 ideas for high performing pieces of social content using the ‘TAACO’ criteria approach. 

Find out more about the workshop in the short video below. 

This workshop compliments the Communicating for Change workshop well. 

3 things you will do in this workshop

  • Consider how to successfully reach different key audiences across various social media platforms 
  • Learn how to quickly come up with high performing pieces of social media content 
  • Develop social media content for your campaigns using the ‘TAACO’ approach

Our Open Workshops run on a progressive pricing model:

Small orgs: turnover of £10k – £100k = pay £88 plus VAT
Med orgs: turnover of £100k – £1M = pay £132 plus VAT
Large orgs: turnover of £1M to £10M = pay £192.50 plus VAT

If you would like to speak to someone further, please email

Workshop Dates

Wed 30th Oct 2024 2-5pm
Tues 25th Feb 2025 2-5pm
Tues 10th June 2025 10am-1pm

Shaista Aziz

India Thorogood

SMK Associate 

This workshop will be led by SMK Associate, India Thorogood, a social media expert who brings a decade of experience using people power to create change. 

Read more about India here.

What participants say:

Jennifer Laws

Kirsty Dix

Campaigns Officer, Sign health

‘’One of the best and accessible workshops I have attended. Best bit was learning the TAACO for content creation method and comparing successful social media campaigns’’

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