1-Day Workshop

Introduction to Social Change and Campaigning

We run half-day and one-day introductory level campaign workshops throughout the UK to equip people with the skills to bring about change at a local or national level.


Wednesday 5th December, 10.00-17.00
Yr Hen Lyfrgell | Yr Ais | Cardiff | CF10 1BH

Wednesday 16th January, 10.00-17.00
The Foundry | 17 Oval Way | London | SE11 5RR

Thursday 14th February, 10.00-17.00
The Albany Learning and Conference Centre | 44 Ashley Street | G3 6DS

What you’ll learn

The Introduction to Social Change and Campaigning workshops are designed for those interested in social change and change making. It is for people new to campaigns or who have found themselves campaigning by accident and who want to know more. Participants will improve their understanding, skills and knowledge of change making. In particular, they will:

  • Understand more about how change happens
  • Know more about what they and their organisation can do to bring about social change
  • Better understand the process of campaigning
  • Be able to design an effective campaign
  • Know more about effective campaign strategy
  • Understand power and how to influence others
  • Know how to define key messages
  • Have the skills to breakdown audiences and know how to communicate with them, including digital campaigning and working with the media
  • know more about local and national government systems
  • Meet other campaigners, develop their professional network and receive peer support.

Who should attend

Participants will already be involved at a basic level of campaigning or are just about to get started – whether you are challenging local authority social care changes or protesting against climate – if you want practical information about the next steps, then this workshop is for you.

While we want to ensure that we can continue to provide sustainable support to grassroots campaigners for free, we ask those individuals and organisations who can afford it to pay a fee (although this is still heavily subsidised). The fees are as follows: The following fees apply to staff AND volunteers:

  • Large organisations (charities with a turnover of more than £5m; Local Authorities and private sector): £120 for half-day workshops / £260 for full day workshops
  • Medium organisations (turnover between £500k – £5m): £80 for half-day workshops / £200 for full day workshops
  • Small organisations (turnover between £100k – £500k): £40 for half-day workshops / £130 for full day workshops
  • Very small organisations (turnover less than £100k): £20 for half-day workshops / £60 for full day workshops
  • Individuals (this ticket type is for individuals who are NOT affiliated to an organisation or campaign group): £10 for half-day workshops / £30 for full day workshops
  • Individuals (unwaged/students/low income) and grassroots groups with NO funds: FREE (please note, we cannot cover travel or other costs you may incur in attending)

A buffet lunch and refreshments are provided as part of the fee for full-day events. For half day events, we provide tea and coffee and light refreshments only. If you have access needs or dietary requirements please let us know when you register.

  • Networking with other campaigners and hearing about their experiences was really useful.

  • Fantastic session and introduction. Would definitely recommend.

  • The programme was very comprehensive and the trainers were very knowledgeable, approachable and helpful.

  • Pace was just right. Time given to meet people’s need. Balance of activities/participation excellent.

  • Really excellent day well worth attending and great value for money will definitely look at attending their future training events.

  • This workshop was the start of an evolving process of learning from inspirational campaigners and experts.  It helped open my mind to more creative ways of elevating a campaign.

  • Bringing together thoughts into a deliverable campaign strategy workshop has been really helpful. Also, setting out all the elements of a campaign and understanding what aims are realistic. Fantastic training programme!

  • I’ve got some practical actions that I’m going to go home and get on with!

  • The opportunity to discuss ideas and topics was really useful and the facilitators reflections on his own experience was very interesting.

  • Really thorough overview - good content, and not too daunting. Made me feel ‘’Yes, I can do this!’’

  • The day has given me a good grounding in what is required to get started with my campaign.

More training

5-Day Workshop

Our flagship five-day training programme for campaigners and change-makers looking to take their skills to the next level. The course touches on the basics of planning and delivering a campaign and then builds on this to look at best and next practice in campaigning and social change.

Advanced Campaigner Seminar Series 

This series of seminars invites highly experienced campaigners, researchers and commentators to share their knowledge and expertise. These workshops provide detailed technical information and insight about strategies and tactics.

Commissioned Consultancy

We offer a wide range of consultancy support in all aspects of planning, delivering and evaluating campaigns. Our services are delivered by SMK staff and our network of over thirty SMK Associates, all of whom are themselves highly experienced and knowledgeable campaigners.

Karen1-Day Workshop